French digital creation agency Mozoo has been acquired by Olyn, a French digital marketing agency that focuses on data-driven marketing, social media, and search engine optimization. Olyn was founded in 2002 and has grown to have offices in Paris, London, and New York. The company works with clients across industries such as finance, automotive, and luxury goods, and its expertise in digital marketing has led to partnerships with major companies such as Coca-Cola, Nestlé, and Nike. In recent years, Olyn has expanded its services to include data analysis and artificial intelligence to help its clients make better strategic decisions.
Mozoo was founded in 2010 by Jules Minvielle and Mathieu Rostamkolaei and helps innovative companies adapt to technological changes and evolving behaviors and practices. Its solution assists brands in strategy, design, production, and dissemination of ever-more creative content. The start-up enables advertisers to communicate on three platforms: mobile display, brand content, and TikTok. Among its clients are Chanel, L'Oréal, Deezer, Backmarket, and Disneyland. Mozoo's ambition is to create and distribute brand stories that meet the challenges of our time.
Olyn's acquisition of Mozoo will strengthen its expertise in brand content, which has become increasingly important in digital marketing. Mozoo's expertise in creating and disseminating creative content will enable Olyn to offer a wider range of services to its clients. The acquisition is part of a larger trend in the digital marketing industry, where companies are looking to expand their capabilities to offer more comprehensive solutions to clients. The acquisition will also help Mozoo expand its reach and offer its services to a wider range of clients.
The transaction was facilitated by 2CFinance, which provided vendor assistance for Mozoo. The acquisition of Mozoo will allow Olyn to expand its services into brand content, and the combined expertise of the two companies is expected to create a powerful force in the digital marketing industry.