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Alma, the startup specialized in deferred payment, raises 115 million euros

15 Feb, 2022
Transaction Services - 2CFinance performed financial due diligence of Alma

Alma has raised 115 million euros in a new funding round from Cathay Innovation, Eurazeo, Bpifrance, and Tencent.

Founded in 2018 by Louis Chatriot and Guillaume Desloges, Alma is a Fintech company that commercializes an online solution that allows startups and SMEs to offer their customers the option of paying online in 3 or 4 installments and thus increase their conversion rate. The startup has notably created "Pay Later", a deferred payment solution that allows consumers to buy goods immediately and pay for them later (2 weeks to 1 month after the purchase).

This new funding round will enable the startup to internationalize, targeting new markets in 2022 such as Portugal, Ireland, Austria, Luxembourg, the Netherlands, and also deploy new features.

Cathay Innovation is a global venture capital firm specializing in cross-border investments in technology, while Eurazeo is a leading global investment firm in Europe with a diversified portfolio of assets. Bpifrance is the French national investment bank, and Tencent is a Chinese multinational conglomerate known for its diverse range of internet services and products.

Alma's innovative payment solutions have already attracted more than 15,000 merchants, including some big names such as Nestor, Le Slip Français, and Heetch. With this new funding, Alma is well-positioned to continue to grow and expand its offerings to new markets, as well as improve its existing services.

The Fintech industry has been growing rapidly in recent years, and Alma's success is a testament to the growing demand for new and innovative payment solutions that can cater to the needs of startups and SMEs. As the company expands into new markets and develops new products, it will be interesting to see how it continues to disrupt the payment industry and shape the future of online commerce.

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