The cloud computing company that optimizes smart pricing decisions raises $10 million from ISAI and BPIFrance Digital Venture.
Founded in 2015 by Pierre Hébrard, François Aubert and Jean Saglio at the Mobility Founders startup studio, Pricemoov develops a next-generation fare optimization platform.
The startup has developed a dynamic pricing solution, allowing companies to determine the right price for a product or service in real time.
Thanks to Artificial Intelligence, Pricemoov's SaaS platform allows companies to structure their price lists according to different channels, markets and customers.
It uses machine learning to gather various sources of company data, such as product catalogs, customer files, inventory and transactional data by connecting to ERP and CRM, and then cross-reference them with external factors that may influence market or consumer behavior such as weather, upcoming events or competitor pricing.
By gathering this data, it will be able to identify the best price at a given moment.
The platform adapts in real time to the needs of the business, allowing users to simulate the impact of price changes on revenues and compare different scenarios before making a decision.
Product pricing is a critical issue for businesses. With inflation, supply chain disruptions and cost volatility, pricing challenges are constantly increasing. These issues are further complicated by the omnichannel imperative, competitive pressures and rapidly changing customer expectations.
Pricemoov has therefore developed a solution to help companies make better pricing decisions to remain profitable.
Pricemoov's ESG due diligence was conducted by Collectively.life.
Collectively.life conducts ESG maturity audits within organizations and provides operational support to its clients in determining and implementing ESG strategies until they obtain a social and environmental label.
This round of financing will allow Pricemoov to expand its team, considerably increase its investments in the creation of new products and expand its international presence.
